CFB Zeitgeist Score
63
Solid starter in the position cohort. Carried by rec yards at the 76th percentile.
Omari Kelly
Below the discourse floor — the honest stats-only state.
626 REC YDS · 47 REC · 2 REC TD
2026 Outlook
Returning to Michigan State for 2026
2026 Depth chart
Returning starter
Wide receiver · Michigan State
Returning around him
2026 Award watch
No preseason watch lists yet (most drop June 15 – July 15)
Michigan State · Last season: 4-8 · Talent rank #38 · 2026 recruiting class #57
WR · MICHIGAN STATE · BIG TEN
CFB Zeitgeist Score
63
Solid starter in the position cohort. Carried by rec yards at the 76th percentile.
Heisman Heat
#5353
<1% win probability
Fan Belief
Awaiting
Player-specific FI not yet ingested. Falls back to team mood below.
Respect Gap
Awaiting
Coming online with player-level FI.
Reality Gap
Awaiting
Coming online with player-level FI.
ACCOLADE PROBABILITY
Heisman
<1%
TOP WR AWARD
Biletnikoff
—
CONSENSUS
All-American
—
Player Standing · 17 rungs
Tier 2 · StarterStarter. A locked-in starting role.
Development Trajectory · receiving yards
2022–2025Up 1018% from first season to most-recent.
Career Arc
The durable bio layer: position, size, hometown, and roster role.
How big the prospect was before college, and whether the later career arc beat that expectation.
| Class | Profile | Context |
|---|---|---|
| 2022 | 4-star | 0.8967 | No. 356 recruit | HighSchool | Auburn |
Portal movement changes role, context, and perception. This keeps that path in one place.
| Season | Move | Context |
|---|---|---|
| 2025 | Middle Tennessee -> Michigan State | 3-star | 0.8900 | Immediate |
| 2024 | Auburn -> Middle Tennessee | 3-star | 0.8500 | Immediate |
Where the player landed at the end of the listed season — final nowcast rank, win/finalist/ballot probabilities, and the cleanest official Heisman placement on file.
HIGH CONFIDENCE· through week 16Heisman Futures
Not yet listed on major futures markets.
Selector Grid · 2025
Selector recognition fills in once the major honors lists (AP, FWAA, AFCA, Walter Camp, Sporting News, SI) are scraped and ingested.
NIL · Recruiting · NFL Draft
Market value, pedigree & pro outcome
Recruit stars
★★★★☆
to Auburn
Composite
0.8967
#356 national
Today’s Hot-Take
The Hot-Take engine fires when this player’s percentile profile crosses a defensible threshold (top 10% in a cohort, 100+ snap sample). When it’s quiet, the model is honoring its “must be defensible” rule.
Anti-Take
PENDINGThe contrarian read fires when the rules-engine detects a stat that complicates the Hot-Take. Quiet here means the model hasn’t found a defensible counter yet — not that one doesn’t exist.
Fan sentiment ·
Belief Meter
50
Mixed Sentiment
Top Take
“”
Trajectory
Rival Radar
No rival-bucket mentions in the current season.
2025 Signature · 2025 season
13.3
yds
All FBS WRs, min 20 receptions
Why it matters
#203 of 531 All FBS WRs at 13.3 yards per reception (47 catches).
Vs cohort
HIGH · n=47 cohort 531
Signature Moment
Week 4 at USC — 133 ypr
Result L 31-45
The week the volume broke through — put up 133 yds at USC.
Season Pace · Projection
Where the receiving totals stand
To hit 700-yard receiver (currently 626): needs 74/game over remaining 1.
To hit 1,000-yard receiver (currently 626): needs 374/game over remaining 1.
To hit 60-catch season (currently 47): needs 13/game over remaining 1.
To hit 80-catch season (currently 47): needs 33/game over remaining 1.
To hit 8 receiving TDs (currently 2): needs 6/game over remaining 1.
To hit 10 receiving TDs (currently 2): needs 8/game over remaining 1.
The fast read on the thing that makes this player more than a generic stat line.
The useful clue on this card is not just the Heisman rank, but the broader honors spine. Omari Kelly already has 2 loaded recognition items, which helps distinguish a player who is merely productive from one who is already earning selector-level validation.
Traditional stats first. Advanced context underneath.
Last season
2025 season snapshot | final
30-second read
Target magnet | All-purpose weapon against FBS receiving peers.
2025 season snapshot | final
Receiving
Rushing
Returns
Game Log · Week-by-week
2025 season · 12 games
| Wk | Opp | REC | YDS | AVG | TD | LONG | Note |
|---|---|---|---|---|---|---|---|
| Wk 1 | W 23-6vs Western Michigan | 7 | 75 | 10.7 | 0 | 21 | |
| Wk 2 | W 42-40vs Boston College | 4 | 60 | 15.0 | 0 | 30 | |
| Wk 3 | W 41-24vs Youngstown State | 4 | 49 | 12.3 | 0 | 20 | |
| Wk 4 | L 31-45@ USC | 6 | 133 | 22.2 | 1 | 75 | Season-high 133 yds |
| Wk 6 | L 27-38@ Nebraska | 1 | 9 | 9.0 | 0 | 9 | |
| Wk 7 | L 13-38vs UCLA | 2 | 21 | 10.5 | 0 | 14 | |
| Wk 8 | L 13-38@ Indiana | 3 | 59 | 19.7 | 0 | 23 | |
| Wk 9 | L 20-31vs Michigan | 3 | 29 | 9.7 | 0 | 15 | |
| Wk 10 | L 20-23@ Minnesota | 8 | 94 | 11.8 | 0 | 23 | |
| Wk 12 | L 10-28vs Penn State | 3 | 15 | 5.0 | 0 | 6 | |
| Wk 13 | L 17-20@ Iowa | 1 | 6 | 6.0 | 0 | 6 | |
| Wk 14 | W 38-28vs Maryland | 5 | 76 | 15.2 | 1 | 46 | |
| Total | 47 | 626 | 12.3 | 2 | 75 |
Traditional history
Season rows up top, career context at the bottom.
Season context · Team result + system
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | Michigan State | 47 | 626 | 13.3 | 2 | -- |
| 2023 | Auburn | 2 | 45 | 22.5 | 0 | -- |
| 2022 | Auburn | 3 | 56 | 18.7 | 0 | -- |
| Career | 3 loaded seasons | 52 | 727 | 14.0 | 2 | -- |
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | Michigan State | 6 | 33 | -- | 150 | -- |
| 2023 | Auburn | -- | -- | -- | -- | -- |
| 2022 | Auburn | -- | -- | -- | -- | -- |
| Career | 3 loaded seasons | 6 | 33 | -- | 150 | -- |
Advanced metrics second
Usage, value, and opponent-adjusted context.
The player's share of a team's passing-game involvement. It is the fastest way to see whether the receiver is a true focal point or more of a complementary piece.
A blended workload view that accounts for catches, designed touches, and any return-game involvement that shapes the overall profile.
Every percentile is compared against players at the same position and level, so an FBS quarterback is judged against FBS quarterbacks, not the whole sport.
The top tables stick to the stats fans already know from broadcasts and box scores. Advanced context is pushed underneath instead of replacing the basics.
| Group | Metric | Value | Rank | Pct | Why it matters |
|---|---|---|---|---|---|
| Receiving | Receptions | 47 | #130/1110 | 88th pct | Volumevs FBS WR |
| Receiving | Receiving yards | 626 | #137/1107 | 88th pct | Volumevs FBS WR |
| Receiving | Receiving TD | 2 | #281/1111 | 75th pct | Scoringvs FBS WR |
| Receiving | Yards / catch | 13.3 | #420/1106 | 62nd pct | Efficiencyvs FBS WR |
| Returns | Punt return yards | 150 | #34/224 | 85th pct | Volumevs FBS WR |
| Usage | Pass share | 19.2% | #102/1137 | 91st pct | Air-game usagevs FBS WR |
| Rushing | Rushing yards | 33 | #94/397 | 77th pct | Volumevs FBS WR |
| Rushing | Rushing LONG | 16 | #93/346 | 73rd pct | Metricvs FBS WR |
| Rushing | Carries | 6 | #76/407 | 82nd pct | Volumevs FBS WR |
| Rushing | Yards / carry | 5.5 | #150/393 | 62nd pct | Efficiencyvs FBS WR |
| Rushing | Rush TD | 0 | #81/411 | 81st pct | Scoringvs FBS WR |
| Receiving | Receiving LONG | 75 | #47/1105 | 96th pct | Metricvs FBS WR |
| Returns | Punt return avg | 12.5 | #42/222 | 82nd pct | Efficiencyvs FBS WR |
| Returns | Punt returns | 12 | #53/237 | 78th pct | Volumevs FBS WR |
| Usage | Passing-down usage | 13.2% | #90/1137 | 92nd pct | Known-passing sharevs FBS WR |
| Usage | 1st-down usage | 11.3% | #50/1137 | 96th pct | Early-down loadvs FBS WR |
| Usage | Role share | 10.9% | #67/1137 | 94th pct | Share of team offensevs FBS WR |
| Usage | 2nd-down usage | 10.7% | #86/1137 | 93rd pct | Middle-down loadvs FBS WR |
| Usage | Standard-down usage | 9.9% | #69/1137 | 94th pct | Base-situation sharevs FBS WR |
| Usage | 3rd-down usage | 9.7% | #249/1137 | 78th pct | Money-down loadvs FBS WR |
| Usage | Rush share | 2.1% | #89/1137 | 92nd pct | Ground-game usagevs FBS WR |
| Ball Security | Fumbles lost | 1 | #131/302 | 57th pct | Turnoversvs FBS WR |
Universal 17-step ladder. Tier pills below; accolade streams nested.
AWAITING CLASSIFICATION
AWAITING CLASSIFICATION · Rung None of 16
Why he’s here
Standing classification populates when honors, Heisman, and roster signals all align.
What moves him up
What moves him down
Accolade streams
Heisman model tracks the top FBS contenders weekly; this player hasn't entered the watch list yet.
Splits · Per-game
2025 season · 12 games
Home vs Road
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Home7g | 4.0 | 46.4 | 11.2 | 0.1 |
| Road5g | 3.8 | 60.2 | 13.7 | 0.2 |
Win vs Loss
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Wins4g | 5.0 | 65.0 | 13.3 | 0.2 |
| Losses8g | 3.4 | 45.8 | 11.7 | 0.1 |
First half vs Second half
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Weeks 1-76g | 4.0 | 57.8 | 13.3 | 0.2 |
| Weeks 8+6g | 3.8 | 46.5 | 11.2 | 0.2 |
Pocket and defense-quality (clean vs. pressure) splits are coming soon.
Savant · Box-rate percentiles
Where this profile ranks vs the WR cohort
Elite: long catch (90th).
Percentiles versus same-position peers with enough snaps this season, based on box-score rates.
Advanced Savant · WR · 2024
Advanced opponent-adjusted percentile bars are coming soon for this player.
Opponent-adjusted advanced metrics with a cohort filter.
Peer Comparator · Fingerprint match
Three closest profiles by box-rate percentile
Closest peers by overall box-score percentile profile at the same position.
Player DNA
Runs precise routes in tight quarters. Volume player who keeps chains moving.
His 2025 production profile sits closest to Jordan Watkins’s 2023 season.
Jordan Watkins
Kyri Shoels
Ronnie Bell
Josh Meredith
Victor Tucker
Matches Jordan on
Through 2 college seasons, his career arc tracks closest to Kelvontay Dixon’s path through SMU.
Kelvontay Dixon
Joshua Derry
Jacolby George
Nic Trujillo
Coleman Owen
Matches Kelvontay on
As a senior, his production profile tracks closest to Xavier White's senior season at Texas Tech (2023).
Xavier White
Josh Meredith
Eric Rivers
John Paul Richardson
Dorian Singer
Matches Xavier on
Differs from Xavier on
Supporting Cast · Scheme
Staff and system around the player
Head Coach
Jonathan Smith
Pass share
49.7%
378 pass / 382 run
Plays / game
63.3
12 games
OL sack rate (allowed)
11.2%
303 dropbacks · PBP
Scheme: Balanced.
Coaching Lineage · 2022–2025
2 coachesCoaching transition mid-career: Mel Tucker → Jonathan Smith. Worth noting in scheme + development context.
Off-field context — switch tabs to drill into recruit profile, transfer arc, or roster timeline.
No fields populated yet.
No fields populated yet.
Trophy Case · Confirmed honors
What the selectors said
ALL-CONFERENCE · 1ST TEAM
All-Conf 1st team (2024)
All-Conference USA
Every honor on the ledger, broken out by stream and selector.
Conference-level recognition helps anchor whether a player is merely statistically loud or actually viewed as elite within his competitive lane.
Season-end distinction and week-by-week recognition on one timeline.
| Season | Honor | Scope | Team / Selector | Context |
|---|---|---|---|---|
| 2024 | All-Conference USA | all_conference | Middle Tennessee | Conference USA | RET |
| 2024 | All-Conference USA | all_conference | Middle Tennessee | Conference USA | WR |
Modeled rank and official finish by season.
| Season | Team | Role | Latest Model | Forecast | Win | Finalist | Official Finish | Points | Context |
|---|---|---|---|---|---|---|---|---|---|
| 2024 | Middle Tennessee | WR4 | #5353 | #6133 | 0.0% | 0.0% | -- | -- | W16 snapshot | Conference USA |
| 2023 | Auburn | WR4 | #1913 | #2027 | 0.0% | 0.0% | -- | -- | W19 snapshot | SEC |
| 2022 | Auburn | WR4 | #2207 | #2538 | 0.0% | 0.0% | -- | -- | W20 snapshot | SEC |
Team, conference, and class by season.
| Season | Team | Conference | Pos | Class | Bio |
|---|---|---|---|---|---|
| 2025 | Michigan State | Big Ten | WR | 4 | No. 1 | 6-0 | 188 lb | Trussville, AL |
| 2024 | Middle Tennessee | Conference USA | WR | 4 | No. 1 | 6-0 | 188 lb | Trussville, AL |
| 2023 | Auburn | SEC | WR | 4 | No. 1 | 6-0 | 188 lb | Trussville, AL |
| 2022 | Auburn | SEC | WR | 4 | No. 1 | 6-0 | 188 lb | Trussville, AL |