CFB Zeitgeist Score
60
Solid starter in the position cohort. Carried by rec yards at the 67th percentile.
Kendrick Law
Filling the Shoesas of 2026-06-22
Kendrick Law arrives at Kentucky with a new fit to prove and an old chapter behind him.
540REC YDS53REC3REC TD
4★ · NATIONAL RECRUIT
No.86
recruiting national rank
Read the story so far
AI narrative · updated 2026-06-22 · compiled from CFB Zeitgeist data
Where He Ended Up · NFL
Detroit2026 NFL rookie season
#168Rd 5 · Pick 28
Detroit2026 NFL rookie season
WR · KENTUCKY · SEC
Kendrick Law
- 4
- #1
- 6-0 | 205 lb
- Shreveport, LA
Heisman Heat
#634
<1% win probability
Fan Belief
Awaiting
Player-specific FI not yet ingested. Falls back to team mood below.
Respect Gap
Awaiting
Coming online with player-level FI.
Reality Gap
Awaiting
Coming online with player-level FI.
ACCOLADE PROBABILITY
Heisman
<1%
TOP WR AWARD
Biletnikoff
—
CONSENSUS
All-American
—
Player Standing · 17 rungs
Tier 2 · StarterR07 · Impact starter
Impact starter. Producing measurable value above replacement.
Not on team2-deepStarterRecognizedEliteApex
Development Trajectory · receiving yards
2022–2025+424%
Up 424% from first season to most-recent.
Career Arc
HS
Recruit
★★★★
CFB
College
2 teams
NFL
NFL Draft
R5 · #168
Identity & Role
The durable bio layer: position, size, hometown, and roster role.
Recruiting Pedigree
How big the prospect was before college, and whether the later career arc beat that expectation.
| Class | Profile | Context |
|---|---|---|
| 2022 | 4-star | 0.9629 | No. 86 recruit | HighSchool | Alabama |
Transfer Arc
Portal movement changes role, context, and perception. This keeps that path in one place.
| Season | Move | Context |
|---|---|---|
| 2025 | Alabama -> Kentucky | 4-star | 0.9000 | Immediate |
Heisman Lens · 2024 Season · Final
Where the player landed at the end of the listed season — final nowcast rank, win/finalist/ballot probabilities, and the cleanest official Heisman placement on file.
HIGH CONFIDENCE· through week 16Heisman Futures
Not yet listed on major futures markets.
Achievements
- Program Benchmark 5.5% Program Benchmark Season leader for the program at the player's position across the headline volume metric (passing yards / rushing yards / receiving yards). Held by 5.5% of the 2025 pool. Team leader in receiving yards (540).
Selector Grid · 2025
AP—
FWAA—
AFCA—
WCFF—
SN—
SI—
Selector recognition fills in once the major honors lists (AP, FWAA, AFCA, Walter Camp, Sporting News, SI) are scraped and ingested.
NIL · Recruiting · NFL Draft
Market value, pedigree & pro outcome
Recruit stars
★★★★☆
to Alabama
Composite
0.9629
#86 national
NFL Draft
2026 · Rd 5, Pick 28
#168 overall · Detroit
Today’s Hot-Take
The Hot-Take engine fires when this player’s percentile profile crosses a defensible threshold (top 10% in a cohort, 100+ snap sample). When it’s quiet, the model is honoring its “must be defensible” rule.
Anti-Take
PENDINGThe contrarian read fires when the rules-engine detects a stat that complicates the Hot-Take. Quiet here means the model hasn’t found a defensible counter yet — not that one doesn’t exist.
The Room on Kendrick Law
Fan sentiment · Awaiting signal
The Room reads fan conversation around a player — who’s talking, what they believe, and how that shifts. It publishes once weekly volume rebuilds; for most players that’s in-season, when game-week chatter spikes.
Cohort divergence map
Cohort divergence reads how different fanbases talk about this player. Returns once weekly mentions clear the publish floor.
Rival Radar
How rival fanbases talk about Kendrick Law
No rival-bucket mentions in the current season.
2025 Signature · 2025 season
Receiving yards (total)
540
yds
All FBS WRs, min 20 receptions
National rank #180 of 531
Percentile vs All FBS WRs, min 20 receptions 66th
Why it matters
#180 of 531 All FBS WRs in receiving yards — 540 yards on 53 receptions.
Vs cohort
This player 540 (66th)
HIGH · n=53 cohort 531
- Also strong
- Receiving TDs#222 / 531
- Yards per reception#411 / 531
Signature Moment
Week 12 vs Tennessee Tech — 124 receiving_yards_total
Result W 42-10
The week the volume broke through — put up 124 yds vs Tennessee Tech.
Season Pace · Projection
Where the receiving totals stand
Through 12g
540Rec yards
53Receptions
3Rec TDs
Per game
45Rec yards
4Receptions
0Rec TDs
Projected (13g)
585Rec yards
57Receptions
3Rec TDs
To hit 700-yard receiver (currently 540): needs 160/game over remaining 1.
To hit 1,000-yard receiver (currently 540): needs 460/game over remaining 1.
To hit 60-catch season (currently 53): needs 7/game over remaining 1.
To hit 80-catch season (currently 53): needs 27/game over remaining 1.
To hit 8 receiving TDs (currently 3): needs 5/game over remaining 1.
To hit 10 receiving TDs (currently 3): needs 7/game over remaining 1.
What made this player interesting
The fast read on the thing that makes this player more than a generic stat line.
Kendrick Law's story is about how role and output meet each other. For Kentucky, the card already shows enough current-season production to explain why he is on the serious-player board, and the next layer is determining whether the profile is just very good or actually distinctive.
2025 Season · Final
Traditional stats first. Advanced context underneath.
Last season
WR season snapshot
2025 season snapshot | final
2025 season snapshot | finalData: CFBD player stats + local Heisman modelPeer context: same position + same level
Player identity What kind of player is this?
30-second read
What kind of player is this?
Target magnet | All-purpose weapon against FBS receiving peers.
2025 Season · Final
2025 season snapshot | final
Receiving
REC
53 91st
YDS
540 83rd
YPR
10.2 33rd
TD
3 82nd
Rushing
CAR
8 86th
YDS
53 86th
YPC
6.6 73rd
TD
0 81st
Returns
KR YDS
174 74th
KR AVG
19.3 50th
PR YDS
8 20th
PR AVG
2.7 14th
Game Log · Week-by-week
2025 season · 12 games
| Wk | Opp | REC | YDS | AVG | TD | LONG | Note |
|---|---|---|---|---|---|---|---|
| Wk 1 | W 24-16vs Toledo | — | — | — | — | — | |
| Wk 2 | L 23-30vs Ole Miss | 6 | 44 | 7.3 | 0 | 18 | |
| Wk 3 | W 48-23vs Eastern Michigan | 2 | 25 | 12.5 | 0 | 23 | |
| Wk 5 | L 13-35@ South Carolina | 5 | 41 | 8.2 | 0 | 11 | |
| Wk 6 | L 14-35@ Georgia | 6 | 64 | 10.7 | 1 | 38 | |
| Wk 8 | L 13-16vs Texas | 3 | 25 | 8.3 | 0 | 22 | |
| Wk 9 | L 34-56vs Tennessee | 2 | 103 | 51.5 | 1 | 71 | |
| Wk 10 | W 10-3@ Auburn | 6 | 49 | 8.2 | 1 | 18 | |
| Wk 11 | W 38-7vs Florida | 6 | 44 | 7.3 | 0 | 25 | |
| Wk 12 | W 42-10vs Tennessee Tech | 11 | 124 | 11.3 | 0 | 43 | Season-high 124 yds |
| Wk 13 | L 17-45@ Vanderbilt | 3 | 5 | 1.7 | 0 | 4 | |
| Wk 14 | L 0-41@ Louisville | 3 | 16 | 5.3 | 0 | 9 | |
| Total | 53 | 540 | 12.0 | 3 | 71 |
Season-by-season tables Career rows + per-season box score
Traditional history
Traditional Stats
Season rows up top, career context at the bottom.
Season context · Team result + system
2022Alabama11-2HC: Nick Saban · Balanced
2023Alabama12-2HC: Nick Saban · Run-heavy
2024Alabama9-4HC: Kalen DeBoer · Run-leaning
2025Kentucky5-7HC: Mark Stoops · Run-leaning
Advanced layer Usage, value, and context
Advanced metrics second
Advanced Metrics
Usage, value, and opponent-adjusted context.
The player's share of a team's passing-game involvement. It is the fastest way to see whether the receiver is a true focal point or more of a complementary piece.
A blended workload view that accounts for catches, designed touches, and any return-game involvement that shapes the overall profile.
Every percentile is compared against players at the same position and level, so an FBS quarterback is judged against FBS quarterbacks, not the whole sport.
The top tables stick to the stats fans already know from broadcasts and box scores. Advanced context is pushed underneath instead of replacing the basics.
Open full stat explorer
| Group | Metric | Value | Rank | Pct | Why it matters |
|---|---|---|---|---|---|
| Receiving | Receptions | 53 | #101/1110 | 91st pct | Volumevs FBS WR |
| Receiving | Receiving yards | 540 | #185/1107 | 83rd pct | Volumevs FBS WR |
| Receiving | Receiving TD | 3 | #206/1111 | 82nd pct | Scoringvs FBS WR |
| Receiving | Yards / catch | 10.2 | #737/1106 | 33rd pct | Efficiencyvs FBS WR |
| Returns | Kick return yards | 174 | #63/238 | 74th pct | Volumevs FBS WR |
| Returns | Punt return yards | 8 | #181/224 | 20th pct | Volumevs FBS WR |
| Usage | Pass share | 16.7% | #176/1137 | 85th pct | Air-game usagevs FBS WR |
| Rushing | Rushing yards | 53 | #56/397 | 86th pct | Volumevs FBS WR |
| Rushing | Rushing LONG | 16 | #93/346 | 73rd pct | Metricvs FBS WR |
| Rushing | Carries | 8 | #60/407 | 86th pct | Volumevs FBS WR |
| Rushing | Yards / carry | 6.6 | #109/393 | 73rd pct | Efficiencyvs FBS WR |
| Rushing | Rush TD | 0 | #81/411 | 81st pct | Scoringvs FBS WR |
| Receiving | Receiving LONG | 71 | #89/1105 | 92nd pct | Metricvs FBS WR |
| Returns | Kick return avg | 19.3 | #120/236 | 50th pct | Efficiencyvs FBS WR |
| Returns | Kick returns | 9 | #59/243 | 76th pct | Volumevs FBS WR |
| Returns | Punt returns | 3 | #141/237 | 41st pct | Volumevs FBS WR |
| Returns | Punt return avg | 2.7 | #191/222 | 14th pct | Efficiencyvs FBS WR |
| Usage | 2nd-down usage | 9.6% | #133/1137 | 88th pct | Middle-down loadvs FBS WR |
| Usage | Passing-down usage | 9.3% | #284/1137 | 75th pct | Known-passing sharevs FBS WR |
| Usage | Role share | 8.9% | #149/1137 | 87th pct | Share of team offensevs FBS WR |
| Usage | Standard-down usage | 8.7% | #117/1137 | 90th pct | Base-situation sharevs FBS WR |
| Usage | 1st-down usage | 8.6% | #146/1137 | 87th pct | Early-down loadvs FBS WR |
| Usage | 3rd-down usage | 7.6% | #416/1137 | 64th pct | Money-down loadvs FBS WR |
| Usage | Rush share | 1.9% | #108/1137 | 91st pct | Ground-game usagevs FBS WR |
Player Standing
Universal 17-step ladder. Tier pills below; accolade streams nested.
AWAITING CLASSIFICATION
On-team2-deepStartingRecognizedEliteApex
AWAITING CLASSIFICATION · Rung None of 16
Why he’s here
Standing classification populates when honors, Heisman, and roster signals all align.
What moves him up
What moves him down
Accolade streams
Status—Awaiting tracker
Heisman model tracks the top FBS contenders weekly; this player hasn't entered the watch list yet.
Splits · Per-game
2025 season · 12 games
Home vs Road
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Home7g | 4.3 | 52.1 | 16.4 | 0.1 |
| Road5g | 4.6 | 35.0 | 6.8 | 0.4 |
Win vs Loss
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Wins5g | 5.0 | 48.4 | 9.8 | 0.2 |
| Losses7g | 4.0 | 42.6 | 13.3 | 0.3 |
First half vs Second half
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Weeks 1-75g | 3.8 | 34.8 | 9.7 | 0.2 |
| Weeks 8+7g | 4.9 | 52.3 | 13.4 | 0.3 |
Pocket and defense-quality (clean vs. pressure) splits are coming soon.
Savant · Box-rate percentiles
Where this profile ranks vs the WR cohort
60Solid starter
Elite: long catch (84th). Strength: rush yards (82nd). Concern: yards / catch (17th).
Percentiles versus same-position peers with enough snaps this season, based on box-score rates.
Advanced Savant · WR · 2024
Percentile Card
Advanced opponent-adjusted percentile bars are coming soon for this player.
P4G5All FBS
Advanced Savant
Opponent-adjusted advanced metrics with a cohort filter.
Advanced opponent-adjusted metrics are coming soon for this player. Selected cohort: P4.
Peer Comparator · Fingerprint match
Three closest profiles by box-rate percentile
Kendrick LawKentuckyKenny OdomUTEP· 88% simDevin VoisinSouth Alabama· 86% simDemarcus LaceyMarshall· 85% sim
Long catch
Rush yards
Receptions
Rec yards
Rec TDs
Rush TDs
Yards / catch
Closest peers by overall box-score percentile profile at the same position.
Player DNA
The Possession Receiver
Reliable target who converts on critical downs. Not flashy; consistently productive.
WR
His 2025 production profile sits closest to Demarcus Jones’s 2020 season.
Demarcus Jones
76%match
#2
Brandon Inniss
80%
#3
Brett Buckman
78%
#4
Tyler Page
73%
#5
Mavin Anderson
78%
Matches Demarcus on
Yards / reception
Weight
TD rate
Differs from Demarcus on
Reception volume (higher)
Class year (higher)
Through 4 college seasons, his career arc tracks closest to Caleb Burke’s path through New Hampshire.
Caleb Burke
98%match
#2
Rico Bussey Jr.
98%
#3
Landon Wolf
98%
#4
Owen Glascoe
96%
#5
Abdul-Fatai Ibrahim
93%
Matches Caleb on
Yards per reception
As a senior, his production profile tracks closest to Lorenzo Lingard's senior season at Akron (2023).
Lorenzo Lingard
80%match
#2
Dakota Thomas
78%
#3
Barion Brown
1st-team All-AmericanNFL Rd 6
77%
#4
Tanner Knue
All-MAC
76%
#5
Dillon Bell
73%
Matches Lorenzo on
TD rate
Yards / reception
Total EPA (college ability)
Differs from Lorenzo on
Reception volume (higher)
Supporting Cast · Scheme
Staff and system around the player
Head Coach
Mark Stoops
Pass share
46.2%
366 pass / 427 run
Plays / game
66.1
12 games
OL sack rate (allowed)
10.0%
280 dropbacks · PBP
Scheme: Run-leaning.
Coaching Lineage · 2022–2025
1 coach2022
Mark Stoops
Kentucky
2023
Mark Stoops
Kentucky
2024
Mark Stoops
Kentucky
2025
Mark Stoops
Kentucky
Played his entire career under Mark Stoops.
Bio · Recruiting · Transfer · Roster
Off-field context — switch tabs to drill into recruit profile, transfer arc, or roster timeline.
HometownShreveport, LA
Height6'0"
Weight205 lb
Class4
PositionWR
Jersey1
No fields populated yet.
No fields populated yet.
Current teamKentucky
ConferenceSEC
Joined2025
Career arc4 season(s)
Trophy Case · Detail
Every honor on the ledger, broken out by stream and selector.
No formal honors on the ledger yet
All-America, all-conference, player-of-the-week, watch-list, and postseason awards land here when they're earned. The absence is the signal: most players never collect formal honors, and that's its own kind of context.
Honors Timeline
Season-end distinction and week-by-week recognition on one timeline.
| Season | Honor | Scope | Team / Selector | Context |
|---|---|---|---|---|
| No formal honors on the ledger yet. All-America, all-conference, weekly awards, watch lists, and postseason trophies land here when they’re earned. | ||||
Heisman By Year
Modeled rank and official finish by season.
Roster Timeline
Team, conference, and class by season.