CFB Zeitgeist Score
25
Below cohort in the position cohort. Carried by yards / catch at the 76th percentile.
Kelby Williams
Below the discourse floor — the honest stats-only state.
165 REC YDS · 11 REC · 0 REC TD
2026 Outlook
Returning to Western Kentucky for 2026
2026 Depth chart
Returning starter
Wide receiver · Western Kentucky
Returning around him
- 33% of 2024 offensive production back (Moderate turnover)
- Transfer portal: -3 net (19 in / 22 out)
2026 Award watch
No preseason watch lists yet (most drop June 15 – July 15)
Western Kentucky · Last season: 9-4 · Talent rank #100 · 2026 recruiting class #96
WR · WESTERN KENTUCKY · CONFERENCE USA
Kelby Williams
- 4
- #13
- 6-3 | 195 lb
- Houston, TX
Heisman Heat
#4611
<1% win probability
Fan Belief
Awaiting
Player-specific FI not yet ingested. Falls back to team mood below.
Respect Gap
Awaiting
Coming online with player-level FI.
Reality Gap
Awaiting
Coming online with player-level FI.
ACCOLADE PROBABILITY
Heisman
<1%
TOP WR AWARD
Biletnikoff
—
CONSENSUS
All-American
—
Player Standing · 17 rungs
Tier 1 · 2-deepR04 · Rotational
Rotational. Earning real snaps in the rotation.
Not on team2-deepStarterRecognizedEliteApex
Development Trajectory · receiving yards
2023–2025-63%
Sharp dropoff (-63%) — career inflection point.
Career Arc
HS
Recruit
—
CFB
College
2 teams
NFL
NFL Draft
—
Heisman futures · live sportsbook odds
#21 in market ▼ from #18 · 6 books
Identity & Role
The durable bio layer: position, size, hometown, and roster role.
Recruiting Pedigree
How big the prospect was before college, and whether the later career arc beat that expectation.
| Class | Profile | Context |
|---|---|---|
| No recruiting profile is on file for this player. | ||
Transfer Arc
Portal movement changes role, context, and perception. This keeps that path in one place.
| Season | Move | Context |
|---|---|---|
| 2025 | Old Dominion -> Western Kentucky | 3-star | 0.8400 | Immediate |
Heisman Lens · 2024 Season · Final
Where the player landed at the end of the listed season — final nowcast rank, win/finalist/ballot probabilities, and the cleanest official Heisman placement on file.
HIGH CONFIDENCE· through week 16Heisman Futures
Not yet listed on major futures markets.
No achievements unlocked yet this season.
Selector Grid · 2025
AP—
FWAA—
AFCA—
WCFF—
SN—
SI—
Selector recognition fills in once the major honors lists (AP, FWAA, AFCA, Walter Camp, Sporting News, SI) are scraped and ingested.
Today’s Hot-Take
The Hot-Take engine fires when this player’s percentile profile crosses a defensible threshold (top 10% in a cohort, 100+ snap sample). When it’s quiet, the model is honoring its “must be defensible” rule.
Anti-Take
PENDINGThe contrarian read fires when the rules-engine detects a stat that complicates the Hot-Take. Quiet here means the model hasn’t found a defensible counter yet — not that one doesn’t exist.
The Room on Kelby Williams
Fan sentiment · Awaiting signal
The Room reads fan conversation around a player — who’s talking, what they believe, and how that shifts. It publishes once weekly volume rebuilds; for most players that’s in-season, when game-week chatter spikes.
Cohort divergence map
Cohort divergence reads how different fanbases talk about this player. Returns once weekly mentions clear the publish floor.
Rival Radar
How rival fanbases talk about Kelby Williams
No rival-bucket mentions in the current season.
Signature Story
Awaiting candidate metric
He hasn't written his page yet — we'll start filling it in when there are enough snaps to rank against his peers.
Signature Moment
No signature moment on the ledger yet.
Returns once this player puts together a multi-game body of work — single-game flashes alone don't clear the bar.
Season Pace · Projection
Where the receiving totals stand
Through 5g
165Rec yards
11Receptions
0Rec TDs
Per game
33Rec yards
2Receptions
0Rec TDs
Projected (13g)
429Rec yards
29Receptions
0Rec TDs
To hit 700-yard receiver (currently 165): needs 66.9/game over remaining 8.
To hit 1,000-yard receiver (currently 165): needs 104.4/game over remaining 8.
To hit 60-catch season (currently 11): needs 6.1/game over remaining 8.
To hit 80-catch season (currently 11): needs 8.6/game over remaining 8.
To hit 8 receiving TDs (currently 0): needs 1/game over remaining 8.
To hit 10 receiving TDs (currently 0): needs 1.2/game over remaining 8.
What made this player interesting
The fast read on the thing that makes this player more than a generic stat line.
Kelby Williams's story is about how role and output meet each other. For Western Kentucky, the card already shows enough current-season production to explain why he is on the serious-player board, and the next layer is determining whether the profile is just very good or actually distinctive.
2025 Season · Final
Traditional stats first. Advanced context underneath.
Last season
WR season snapshot
2025 season snapshot | final
2025 season snapshot | finalData: CFBD player stats + local Heisman modelPeer context: same position + same level
Player identity What kind of player is this?
30-second read
What kind of player is this?
Receiving weapon against FBS receiving peers.
2025 Season · Final
2025 season snapshot | final
Receiving
REC
11 50th
YDS
165 53rd
YPR
15.0 76th
TD
0 45th
Game Log · Week-by-week
2025 season · 5 games
| Wk | Opp | REC | YDS | AVG | TD | LONG | Note |
|---|---|---|---|---|---|---|---|
| Wk 1 | W 41-24vs Sam Houston | 3 | 25 | 8.3 | 0 | 14 | Season-high 49 yds |
| Wk 1 | W 55-6vs North Alabama | 4 | 49 | 12.3 | 0 | 25 | Season-high 49 yds |
| Wk 8 | L 6-25vs Florida International | 2 | 40 | 20.0 | 0 | 20 | |
| Wk 9 | W 28-27@ Louisiana Tech | 1 | 6 | 6.0 | 0 | 6 | |
| Wk 12 | W 42-26vs Middle Tennessee | 1 | 45 | 45.0 | 0 | 45 | |
| Total | 11 | 165 | 18.3 | 0 | 45 |
Season-by-season tables Career rows + per-season box score
Traditional history
Traditional Stats
Season rows up top, career context at the bottom.
Season context · Team result + system
2023Old Dominion6-7HC: Ricky Rahne · Run-leaning
2025Western Kentucky9-4HC: Tyson Helton · Balanced
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | Western Kentucky | 11 | 165 | 15.0 | 0 | -- |
| 2023 | Old Dominion | 26 | 451 | 17.3 | 2 | -- |
| Career | 2 loaded seasons | 37 | 616 | 16.6 | 2 | -- |
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | Western Kentucky | -- | -- | -- | -- | -- |
| 2023 | Old Dominion | 1 | -- | -- | -- | -- |
| Career | 2 loaded seasons | 1 | -- | -- | -- | -- |
Advanced layer Usage, value, and context
Advanced metrics second
Advanced Metrics
Usage, value, and opponent-adjusted context.
The player's share of a team's passing-game involvement. It is the fastest way to see whether the receiver is a true focal point or more of a complementary piece.
A blended workload view that accounts for catches, designed touches, and any return-game involvement that shapes the overall profile.
Every percentile is compared against players at the same position and level, so an FBS quarterback is judged against FBS quarterbacks, not the whole sport.
The top tables stick to the stats fans already know from broadcasts and box scores. Advanced context is pushed underneath instead of replacing the basics.
Open full stat explorer
| Group | Metric | Value | Rank | Pct | Why it matters |
|---|---|---|---|---|---|
| Receiving | Receptions | 11 | #559/1110 | 50th pct | Volumevs FBS WR |
| Receiving | Receiving yards | 165 | #517/1107 | 53rd pct | Volumevs FBS WR |
| Receiving | Receiving TD | 0 | #615/1111 | 45th pct | Scoringvs FBS WR |
| Receiving | Yards / catch | 15.0 | #261/1106 | 76th pct | Efficiencyvs FBS WR |
| Usage | Pass share | 8.1% | #602/1137 | 47th pct | Air-game usagevs FBS WR |
| Receiving | Receiving LONG | 45 | #344/1105 | 69th pct | Metricvs FBS WR |
| Usage | 1st-down usage | 5.7% | #351/1137 | 69th pct | Early-down loadvs FBS WR |
| Usage | 3rd-down usage | 5.4% | #605/1137 | 47th pct | Money-down loadvs FBS WR |
| Usage | Standard-down usage | 5.2% | #369/1137 | 68th pct | Base-situation sharevs FBS WR |
| Usage | Role share | 4.7% | #519/1137 | 54th pct | Share of team offensevs FBS WR |
| Usage | Passing-down usage | 3.4% | #873/1137 | 23rd pct | Known-passing sharevs FBS WR |
| Usage | 2nd-down usage | 3.0% | #805/1137 | 29th pct | Middle-down loadvs FBS WR |
| Usage | Rush share | 0.0% | #391/1137 | 66th pct | Ground-game usagevs FBS WR |
Player Standing
Universal 17-step ladder. Tier pills below; accolade streams nested.
AWAITING CLASSIFICATION
On-team2-deepStartingRecognizedEliteApex
AWAITING CLASSIFICATION · Rung None of 16
Why he’s here
Standing classification populates when honors, Heisman, and roster signals all align.
What moves him up
What moves him down
Accolade streams
Status—Awaiting tracker
Heisman model tracks the top FBS contenders weekly; this player hasn't entered the watch list yet.
Splits · Per-game
2025 season · 5 games
Home vs Road
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Home4g | 2.5 | 39.8 | 21.4 | 0.0 |
| Road1g | 1.0 | 6.0 | 6.0 | 0.0 |
Win vs Loss
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Wins4g | 2.2 | 31.2 | 17.9 | 0.0 |
| Losses1g | 2.0 | 40.0 | 20.0 | 0.0 |
First half vs Second half
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Weeks 1-72g | 3.5 | 37.0 | 10.3 | 0.0 |
| Weeks 8+3g | 1.3 | 30.3 | 23.7 | 0.0 |
Pocket and defense-quality (clean vs. pressure) splits are coming soon.
Savant · Box-rate percentiles
Where this profile ranks vs the WR cohort
25Below cohort
Concern: receptions (0th).
Percentiles versus same-position peers with enough snaps this season, based on box-score rates.
Advanced Savant · WR · 2024
Percentile Card
Advanced opponent-adjusted percentile bars are coming soon for this player.
P4G5All FBS
Advanced Savant
Opponent-adjusted advanced metrics with a cohort filter.
Advanced opponent-adjusted metrics are coming soon for this player. Selected cohort: P4.
Peer Comparator · Fingerprint match
Three closest profiles by box-rate percentile
Kelby WilliamsWestern KentuckyJacquon GibsonMassachusetts· 43% simKevin Coleman Jr.Missouri· 42% simMichael Jackson IIIPurdue· 40% sim
Yards / catch
Long catch
Rec yards
Rec TDs
Receptions
Closest peers by overall box-score percentile profile at the same position.
Supporting Cast · Scheme
Staff and system around the player
Head Coach
Tyson Helton
Pass share
54.9%
492 pass / 404 run
Plays / game
68.9
13 games
OL sack rate (allowed)
5.5%
366 dropbacks · PBP
Scheme: Balanced.
Coaching Lineage · 2023–2025
1 coach2023
Tyson Helton
Western Kentucky
2025
Tyson Helton
Western Kentucky
Played his entire career under Tyson Helton.
Bio · Recruiting · Transfer · Roster
Off-field context — switch tabs to drill into recruit profile, transfer arc, or roster timeline.
HometownHouston, TX
Height6'3"
Weight195 lb
Class4
PositionWR
Jersey13
No fields populated yet.
No fields populated yet.
Current teamWestern Kentucky
ConferenceConference USA
Joined2025
Career arc3 season(s)
Trophy Case · Detail
Every honor on the ledger, broken out by stream and selector.
No formal honors on the ledger yet
All-America, all-conference, player-of-the-week, watch-list, and postseason awards land here when they're earned. The absence is the signal: most players never collect formal honors, and that's its own kind of context.
Honors Timeline
Season-end distinction and week-by-week recognition on one timeline.
| Season | Honor | Scope | Team / Selector | Context |
|---|---|---|---|---|
| No formal honors on the ledger yet. All-America, all-conference, weekly awards, watch lists, and postseason trophies land here when they’re earned. | ||||
Heisman By Year
Modeled rank and official finish by season.
| Season | Team | Role | Latest Model | Forecast | Win | Finalist | Official Finish | Points | Context |
|---|---|---|---|---|---|---|---|---|---|
| 2024 | Old Dominion | WR4 | #4611 | #4964 | 0.0% | 0.0% | -- | -- | W16 snapshot | Sun Belt |
| 2023 | Old Dominion | WR4 | #1339 | #1769 | 0.0% | 0.0% | -- | -- | W19 snapshot | Sun Belt |
Roster Timeline
Team, conference, and class by season.
| Season | Team | Conference | Pos | Class | Bio |
|---|---|---|---|---|---|
| 2025 | Western Kentucky | Conference USA | WR | 4 | No. 13 | 6-3 | 195 lb | Houston, TX |
| 2024 | Old Dominion | Sun Belt | WR | 4 | No. 13 | 6-3 | 195 lb | Houston, TX |
| 2023 | Old Dominion | Sun Belt | WR | 4 | No. 13 | 6-3 | 195 lb | Houston, TX |