CFB Zeitgeist Score
89
All-Conference in the position cohort. Carried by rush yards at the 100th percentile.
Cam Cook
Below the discourse floor — the honest stats-only state.
1,666 RUSH YDS · 16 RUSH TD · 296 CARRIES
2026 Outlook
Returning to Jacksonville State for 2026
2026 Depth chart
Projected starter
Running back · Jacksonville State
Returning around him
2026 Award watch
No preseason watch lists yet (most drop June 15 – July 15)
Jacksonville State · Last season: 9-5 · Talent rank #111 · 2026 recruiting class #110
RB · JACKSONVILLE STATE · CONFERENCE USA
CFB Zeitgeist Score
89
All-Conference in the position cohort. Carried by rush yards at the 100th percentile.
Heisman Heat
#243
<1% win probability
Fan Belief
Awaiting
Player-specific FI not yet ingested. Falls back to team mood below.
Respect Gap
Awaiting
Coming online with player-level FI.
Reality Gap
Awaiting
Coming online with player-level FI.
ACCOLADE PROBABILITY
Heisman
<1%
TOP RB AWARD
Doak Walker
—
CONSENSUS
All-American
—
Player Standing · 17 rungs
Tier 2 · StarterImpact starter. Producing measurable value above replacement.
Career arc · Season-by-season Standing
3 seasons on the ladder
2023
TCU · RB
—
2024
TCU · RB
—
2025
Jacksonville State · RB
R09 · All-Conference HM / 2nd team
Recognized
Development Trajectory · rushing yards
2023–2025Up 2772% from first season to most-recent.
Career Arc
The durable bio layer: position, size, hometown, and roster role.
How big the prospect was before college, and whether the later career arc beat that expectation.
| Class | Profile | Context |
|---|---|---|
| 2023 | 4-star | 0.8985 | No. 349 recruit | HighSchool | TCU |
Portal movement changes role, context, and perception. This keeps that path in one place.
| Season | Move | Context |
|---|---|---|
| No transfer portal moves on file for this player. | ||
Where the player landed at the end of the listed season — final nowcast rank, win/finalist/ballot probabilities, and the cleanest official Heisman placement on file.
HIGH CONFIDENCE· through week 16Heisman Futures
Not yet listed on major futures markets.
Achievements
Selector Grid · 2025
NIL · Recruiting · NFL Draft
Market value, pedigree & pro outcome
Recruit stars
★★★★☆
to TCU
Composite
0.8985
#349 national
Today’s Hot-Take
The Hot-Take engine fires when this player’s percentile profile crosses a defensible threshold (top 10% in a cohort, 100+ snap sample). When it’s quiet, the model is honoring its “must be defensible” rule.
Anti-Take
PENDINGThe contrarian read fires when the rules-engine detects a stat that complicates the Hot-Take. Quiet here means the model hasn’t found a defensible counter yet — not that one doesn’t exist.
Fan sentiment ·
Belief Meter
50
Mixed Sentiment
Top Take
“”
Trajectory
Rival Radar
Only 2 rival mention(s) — below the 4-mention floor for a defensible read.
2025 Signature · 2025 season
286
yds
All FBS WRs, min 20 receptions
Why it matters
#404 of 531 All FBS WRs in receiving yards — 286 yards on 30 receptions.
Vs cohort
HIGH · n=30 cohort 531
Signature Moment
Week 5 at Southern Miss — 77 receiving_yards_total
Result L 25-42
The week the volume broke through — put up 77 yds at Southern Miss.
Season Pace · Projection
Where the rushing totals stand
✓ Hit 750-yard season · finished with 1,666.
✓ Hit 1,000-yard season · finished with 1,666.
✓ Hit 1,500-yard season · finished with 1,666.
✓ Hit 10 rushing TDs · finished with 16.
✓ Hit 15 rushing TDs · finished with 16.
The fast read on the thing that makes this player more than a generic stat line.
Cam Cook is not a one-lane back. The profile is interesting because the workload spills beyond pure rushing volume: 1,666 rushing yards, 30 catches, and 0 return yards for Jacksonville State. That kind of all-purpose footprint gives the card a much richer story than a basic carry total.
Traditional stats first. Advanced context underneath.
Last season
2025 season snapshot | final
30-second read
Workhorse | Passing-game back against FBS RB peers.
2025 season snapshot | final
Rushing
Receiving
Game Log · Week-by-week
2025 season · 13 games
| Wk | Opp | CAR | YDS | AVG | TD | LONG | Note |
|---|---|---|---|---|---|---|---|
| Wk 1 | L 10-17@ UCF | 17 | 75 | 4.4 | 0 | 24 | |
| Wk 2 | W 34-24vs Liberty | 29 | 195 | 6.7 | 2 | 31 | 195-yard day |
| Wk 3 | L 34-41@ Georgia Southern | 21 | 120 | 5.7 | 0 | 16 | |
| Wk 4 | W 45-10vs Murray State | 22 | 147 | 6.7 | 2 | 19 | |
| Wk 5 | L 25-42@ Southern Miss | 22 | 77 | 3.5 | 1 | 15 | |
| Wk 7 | W 29-27@ Sam Houston | 31 | 218 | 7.0 | 2 | 73 | Season-high 218 yds |
| Wk 8 | W 38-25vs Delaware | 18 | 117 | 6.5 | 3 | 66 | 3 rushing TDs |
| Wk 10 | W 24-21@ Middle Tennessee | 21 | 105 | 5.0 | 1 | 42 | |
| Wk 11 | W 30-27@ UTEP | 19 | 127 | 6.7 | 1 | 51 | |
| Wk 12 | W 35-26vs Kennesaw State | 27 | 132 | 4.9 | 1 | 20 | |
| Wk 13 | L 21-27@ Florida International | 25 | 138 | 5.5 | 1 | 32 | |
| Wk 14 | W 37-34vs Western Kentucky | 25 | 137 | 5.5 | 1 | 44 | |
| Wk 15 | L 15-19vs Kennesaw State | 19 | 78 | 4.1 | 1 | 17 | |
| Total | 296 | 1666 | 5.6 | 16 | 73 |
Traditional history
Season rows up top, career context at the bottom.
Season context · Team result + system
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | Jacksonville State | 296 | 1,666 | 5.6 | 16 | -- |
| 2024 | TCU | 119 | 460 | 3.9 | 9 | -- |
| 2023 | TCU | 16 | 58 | 3.6 | 0 | -- |
| Career | 3 loaded seasons | 431 | 2,184 | 5.1 | 25 | -- |
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | Jacksonville State | 30 | 286 | 9.5 | 0 | -- |
| 2024 | TCU | 18 | 75 | 4.2 | 0 | -- |
| 2023 | TCU | -- | -- | -- | -- | -- |
| Career | 3 loaded seasons | 48 | 361 | 7.5 | 0 | -- |
Advanced metrics second
Usage, value, and opponent-adjusted context.
Opponent-adjusted rushing value. It helps separate empty volume from carries that actually move the scoreboard.
How much of the team's offense flows through this back once rushing work and receiving work are combined.
Every percentile is compared against players at the same position and level, so an FBS quarterback is judged against FBS quarterbacks, not the whole sport.
The top tables stick to the stats fans already know from broadcasts and box scores. Advanced context is pushed underneath instead of replacing the basics.
| Group | Metric | Value | Rank | Pct | Why it matters |
|---|---|---|---|---|---|
| Rushing | Rushing yards | 1,666 | #1/735 | 100th pct | Volumevs FBS RB |
| Rushing | Rush TD | 16 | #4/739 | 100th pct | Scoringvs FBS RB |
| Rushing | Yards / carry | 5.6 | #172/735 | 77th pct | Efficiencyvs FBS RB |
| Receiving | Receptions | 30 | #34/552 | 94th pct | Volumevs FBS RB |
| Receiving | Receiving yards | 286 | #16/548 | 97th pct | Volumevs FBS RB |
| Value | Rushing WEPA | +0.19 | #67/362 | 82nd pct | Opponent-adjusted rushing value | 272 weighted playsvs FBS RB |
| Usage | Role share | 36.2% | #2/738 | 100th pct | Share of team offensevs FBS RB |
| Rushing | Carries | 296 | #2/739 | 100th pct | Volumevs FBS RB |
| Rushing | Rushing LONG | 73 | #44/733 | 94th pct | Metricvs FBS RB |
| Receiving | Receiving LONG | 54 | #36/540 | 94th pct | Metricvs FBS RB |
| Receiving | Yards / catch | 9.5 | #145/548 | 74th pct | Efficiencyvs FBS RB |
| Receiving | Receiving TD | 0 | #169/552 | 70th pct | Scoringvs FBS RB |
| Usage | Rush share | 49.2% | #17/738 | 98th pct | Ground-game usagevs FBS RB |
| Usage | 1st-down usage | 39.5% | #5/738 | 99th pct | Early-down loadvs FBS RB |
| Usage | Standard-down usage | 39.1% | #3/738 | 100th pct | Base-situation sharevs FBS RB |
| Usage | 2nd-down usage | 34.6% | #5/738 | 99th pct | Middle-down loadvs FBS RB |
| Usage | 3rd-down usage | 29.6% | #3/738 | 100th pct | Money-down loadvs FBS RB |
| Usage | Passing-down usage | 28.6% | #3/738 | 100th pct | Known-passing sharevs FBS RB |
| Usage | Pass share | 13.7% | #5/738 | 99th pct | Air-game usagevs FBS RB |
| Ball Security | Fumbles lost | 1 | #78/256 | 70th pct | Turnoversvs FBS RB |
Universal 17-step ladder. Tier pills below; accolade streams nested.
ALL-CONF HM
ALL-CONF HM · Rung 9 of 16
Why he’s here
All-Conference honorable mention / 2nd team — the recognition has started.
What moves him up
A best-at-position run lifts to 1st team.
What moves him down
A back-end conference finish drops out of the honor list.
Accolade streams
Heisman model tracks the top FBS contenders weekly; this player hasn't entered the watch list yet.
Splits · Per-game
2025 season · 13 games
Home vs Road
| YDS/g | YPC | TD/g | |
|---|---|---|---|
| Home6g | 134 | 5.7 | 1.7 |
| Road7g | 123 | 5.4 | 0.9 |
Win vs Loss
| YDS/g | YPC | TD/g | |
|---|---|---|---|
| Wins8g | 147 | 6.1 | 1.6 |
| Losses5g | 97.6 | 4.6 | 0.6 |
First half vs Second half
| YDS/g | YPC | TD/g | |
|---|---|---|---|
| Weeks 1-76g | 139 | 5.7 | 1.2 |
| Weeks 8+7g | 119 | 5.5 | 1.3 |
Pocket and defense-quality (clean vs. pressure) splits are coming soon.
Savant · Box-rate percentiles
Where this profile ranks vs the RB cohort
Elite: rush yards (99th). Strength: carries (99th).
Percentiles versus same-position peers with enough snaps this season, based on box-score rates.
Advanced Savant · RB · 2024
Advanced opponent-adjusted percentile bars are coming soon for this player.
Opponent-adjusted advanced metrics with a cohort filter.
Peer Comparator · Fingerprint match
Three closest profiles by box-rate percentile
Closest peers by overall box-score percentile profile at the same position.
Player DNA
Plays within the scheme — consistent production without a dominant dimension.
His 2025 production profile sits closest to TJ Green’s 2021 season.
TJ Green
Ulysses Bentley IV
Brock Sturges
Jordan James
Nelson Smith
Matches TJ on
Differs from TJ on
Not enough data yet for this comparison.
As a junior, his production profile tracks closest to Travis Dye's junior season at USC (2022).
Travis Dye
Jordan James
Dylan Sampson
Devon Dampier
Blake Horvath
Matches Travis on
Differs from Travis on
Supporting Cast · Scheme
Staff and system around the player
Head Coach
Charles Kelly
Pass share
33.8%
328 pass / 642 run
Plays / game
69.3
14 games
OL sack rate (allowed)
7.8%
243 dropbacks · PBP
Scheme: Run-heavy.
Coaching Lineage · 2023–2025
2 coachesCoaching transition mid-career: Rich Rodriguez → Charles Kelly. Worth noting in scheme + development context.
Off-field context — switch tabs to drill into recruit profile, transfer arc, or roster timeline.
No fields populated yet.
No fields populated yet.
Trophy Case · Confirmed honors
What the selectors said
ALL-CONFERENCE
All-Conf mention (2025)
All-Conference USA
Every honor on the ledger, broken out by stream and selector.
Conference-level recognition helps anchor whether a player is merely statistically loud or actually viewed as elite within his competitive lane.
Season-end distinction and week-by-week recognition on one timeline.
| Season | Honor | Scope | Team / Selector | Context |
|---|---|---|---|---|
| 2025 | All-Conference USA | all_conference | Jacksonville State | Conference USA | RB |
Modeled rank and official finish by season.
Team, conference, and class by season.
| Season | Team | Conference | Pos | Class | Bio |
|---|---|---|---|---|---|
| 2025 | Jacksonville State | Conference USA | RB | 3 | No. 4 | 5-11 | 195 lb | Round Rock, TX |
| 2024 | TCU | Big 12 | RB | 3 | No. 4 | 5-11 | 195 lb | Round Rock, TX |
| 2023 | TCU | Big 12 | RB | 3 | No. 4 | 5-11 | 195 lb | Round Rock, TX |